By Hanna Raskin, Thu., Sep. 30 2010 @ 1:02PM
Animal rights activists may disagree, but beef is delicious. It's primal and earthy and packed with protein, which is probably why many Americans eat more red meat than they should.
But the Texas Beef Council's aggressively pushing another rationale for red meat consumption: It's good for you.
The organization is again sponsoring a Firehouse Grill-Off at the State Fair, featuring "big burly firefighters grilling heart-healthy recipes."
The council is so intent on demonstrating beef's cardiovascular benefits that it's partnering with the American Heart Association to present the event, which Alex Roberts, a publicist e-mailing on behalf of the Texas Beef Council, characterizes as an important step "to lower the risk of developing heart disease."
"We definitely support the promotion of portion-controlled, lean beef choices as a part of a heart healthy lifestyle," e-mails Claire Kinzy, communications director for the American Heart Association's South Central Affiliate. Read More
With so many lean, healthy cuts of beef to choose from, it can be part of any diet. Eating a balanced diet that includes meat and dairy products continues to be the only diet plan that has stood the test of time. If the diet you are on doesn’t provide your body with all of the nutrients and vitamins it requires then you need to make a change. Nutrition and dieting is 95% common sense but that seems to be in short supply these days.